MEDIA RELEASE
FOR IMMEDIATE RELEASE
November 10, 2011
Smile Cookie Campaign Nets Nearly $9000 for BGH Maternal/Child
Brockville—The smiles aren’t just on the cookies...The 2011 Brockville Tim Hortons Smile Cookie Campaign raised $8945 in support of the Brockville
General Hospital (BGH) Maternal/Child department—and everyone is smiling.
“It was a fierce competition,” says Trudy Primeau, General Manager of the Brockville Tim Hortons outlets. “All five outlets went all out, with Parkdale
and Esso running neck and neck at the end to win. The Esso Tim Hortons won with over 2900 cookies sold and this year, as an incentive for their hard
work, received personalized jackets as a thank you.”
The real winners are the babies, children and families in Brockville and area who will benefit from the new equipment earmarked for purchase with the
funds raised by Smile Cookie sales—including two baby bassinets, a paediatric wheelchair, neonatal stethoscopes and thermometers, and an oxygen monitor
for the nursery isolette used when a baby needs constant one-on-one monitoring.
“We are so happy to be able to purchase these items,” says Anne Rodgers, Director of Surgical Services and Maternal/Child. “We’re currently working
toward a Level Two designation for the maternity department and many of these items will help with the monitoring of our ‘preemies’ (34 to 36 week
births).”
“I’m very proud of our staff and the effort involved with raising record funds this year,” says Shane Joyce, owner of the five Brockville Tim Hortons
outlets. “We raised $7500 last year, and this year we were working with one store less.”
The Smile Cookie Campaign was started years ago by Joyce’s mother, and has supported various areas of healthcare service at BGH for almost a decade.
“Supporting healthcare in the community means everyone benefits,” explains Primeau. “The community understands this because it is the community that
steps up and buys the cookies to help us raise the funds.”
“It makes sense to support our community hospital,” adds Joyce. “What would we do without BGH?”
Shane and Trudy, along with their team, plan to break the $10,000 mark with next year’s campaign.
The BGH Maternity Ward will celebrate its centennial in 2012.

Sharing the smiles are (l – r) Brockville Tim Horton’s owner Shane Joyce, General Manager Trudy Primeau, BGH staff Anne Rodgers, Ellen Gleason,
Cheryl Sanger, Michele Amyotte, and Brockville and District Hospital Foundation Executive Director Joan McLaughlin.
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